rooted in expertise
DigiPHY is part of Granstudio, an international automotive design consultancy. This foundation ensures our platform is built on a profound, practical understanding of the design workflow and what truly drives value. We develop our tools within a living design environment, rigorously validating them on real-world projects to guarantee they deliver results before they ever reach you.
GRANSTUDIO
our mission
DigiPHY represents the next generation of creative tools. While early design relied on physical bucks for both shaping and reference, the digital age fragmented the process, leaving generation to computers and validation to physical models. DigiPHY eliminates this divide to introduce a truly phygital era. By merging creation and validation into a single, seamless workflow, it is built for modern user experience designs where physical and digital properties flawlessly unite.
history
Granstudio patents and builds the first DigiPHY Seating Buck, validated on multiple OEM projects.
Acquisition of software house Magicor to integrate deep software development expertise.
Initiation of strategic partnership with Epic Games.
Launch of DigiPHY 2.0, incorporating two years of intensive user feedback.
First client installation at Lynk & Co Design Studio in Gothenburg.
Expansion of the sales, team and solutions portfolio.
Autodesk VRED integration and software licensing.
Granstudio patents and builds the first DigiPHY Seating Buck, validated on multiple OEM projects.
Acquisition of software house Magicor to integrate deep software development expertise.
Initiation of strategic partnership with Epic Games.
Launch of DigiPHY 2.0, incorporating two years of intensive user feedback.
First client installation at Lynk & Co Design Studio in Gothenburg.
Expansion of the sales, team and solutions portfolio.
Autodesk VRED integration and software licensing.
our partners
our supporters
join the impossible makers
We are always looking for driven people who want to shape the future of immersive design. Explore open roles and find your place in Granstudio's DigiPHY Team.